The websites are studied for their architecture and functionality by using web usability techniques. This enhances the webpage design for optimal navigation efficiency.
The websites are studied for their architecture and functionality by using web usability techniques. This enhances the webpage design for optimal navigation efficiency.
The Eye Tracking technology will give you the possibility to track the user/website interaction, and will offer valuable information regarding the areas that capture the user’s attention, the areas that can distract him and those that are completely ignored. RELATED VIDEOS AND ANIMATIONS |
Last Updated on Thursday, 27 March 2014 15:13 |
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Frequently Asked Questions
1. What is Eye Tracking?
2. Are the results accurate?
3. What kind of services
does Optotech provide?
4. Is it expensive?
2. Are the results accurate?
3. What kind of services
does Optotech provide?
4. Is it expensive?
Eye Tracking
Eye Tracking is the process of recording the eye movements using a detector (an Eye-Tracker). The detector traces two characteristics of the eye: the cornea reflexion and the eye pupil. Read MoreServices
The Eye Tracking technology can be used in a great number of applications: Web Usability, Print Adse-Ads, Shelf Testing, Industrial Design, TV Ads. Read MoreResearch
Optotech research group apart from marketing is also involved in research studies. Two of the most important research projects that took place in Optotech are in collaboration with Emmetropia Eye Clinic. read moreContact Information
- 16 Pediados Deksia
- Heraklion, 71201
- Crete, Greece
- Tel:+30 2810 229990
- Fax:+30 2810 343436
- info@eyetracking.gr
- www.eyetracking.gr